Logo & Brand Package

A comprehensive logo and brand package includes various elements to ensure you have everything you need for consistent and effective branding.

Here’s a list of what is included:

Logo Design

Primary Logo: The main version of the logo, designed in full color.

Logo Variations:

  • Black and white version

  • Single color version

  • Reversed (for dark backgrounds) version

Logo Formats: Provide the logo in various formats for different uses, such as:

  • Vector files: AI, EPS, PDF (scalable for print and web without loss of quality)

  • Raster files: PNG, JPG (high resolution for web and print)

Favicon: A small version of the logo for use as a website icon (usually 16x16 pixels)

Brand Identity

Brand Colors:

  • Primary and secondary color palettes

  • Color codes (RGB, CMYK, HEX)

Typography:

  • Primary and secondary fonts

Brand Guidelines:

  • Comprehensive document outlining logo usage, color palette, typography, and overall brand aesthetics.

  • Clear space and minimum size requirements for the logo

  • Do’s and don’ts for logo and brand element usage

Brand Board: A visual summary of the brand’s logo, color palette, typography, and other design elements for quick reference.